Stupid Moves
Of course its stupid not to do the right thing at the right time. Knowing what is right and not doing it is stupidity. What are you trying to focus right now and doing something contradictory is stupidity.
When everybody is using twitter to market their brand, you not using it, is not stupidity. You certainly want to market your brand but you don't want to waste time and resources for not doing it right. If you are wasting your time and resources then it is a stupid move.
If you are not responding to customer complaints on twitter or facebook (if you are active) then it is stupid move. You can abandon these networks if you are able to reach your customers and respond them over phone or a casual email.
What everybody is doing may be looked upon as a smart move but may not be in your best interests. There are hundreds of social networks available if you want to be present on everywhere. But being everywhere is not a smart move.
When everybody is using twitter to market their brand, you not using it, is not stupidity. You certainly want to market your brand but you don't want to waste time and resources for not doing it right. If you are wasting your time and resources then it is a stupid move.
If you are not responding to customer complaints on twitter or facebook (if you are active) then it is stupid move. You can abandon these networks if you are able to reach your customers and respond them over phone or a casual email.
What everybody is doing may be looked upon as a smart move but may not be in your best interests. There are hundreds of social networks available if you want to be present on everywhere. But being everywhere is not a smart move.
