Thursday, November 18, 2010

Wow Capacity

Products like iPad, Kindle, iPod are so beautifully designed and packaged that you would want to gift someone.     Kindle on Amazon.com is the most gifted item in their catalog.  Companies creating marketing campaigns are heavily using slogans such as, "Participate in our survey and Win an iPad !".  Why only iPad? Why not any other tablet in the market?  There are hundreds out there.


These products have the power to wow people and that is why they are the most gifted products.  If you are in consumer products business then you should create a products that has "Wow" Capacity built in.  Wow power can surprise a person and make them happy.  Is Wow capacity an ingredient?  Yes it is.

Also you can Wow customers with superior shopping experience by providing excellent service.